Semantic Integrity

8 guidelines across all categories.

• GLOBAL-SI-URGENCY-01criticalSeasonal

  Countdowns and "almost gone" messages are true

  Semantic Integrityhuman · agent
• PDP-MI-ID-01critical

  Canonical Product & Offer Identity

  Semantic Integrityhuman · agent · machine
• PDP-SI-CONSIST-01critical

  No contradictory product information across the PDP

  Semantic Integrityhuman · agent · machine
• CART-SI-MUTATE-01high

  The cart contains only what the customer chose

  Semantic Integrityhuman · agent
• PDP-SI-SURFACE-01high

  Listing, product page, cart and checkout agree with each other

  Semantic Integrityhuman · agent · machine
• PDP-SI-VAR-01high

  Variant selection does not redefine product identity

  Semantic Integrityagent · machine
• PDP-SI-CLAIMS-01medium

  Product claims are supported by concrete evidence

  Semantic Integrityhuman · agent
• PDP-SI-IMAGE-01medium

  Product imagery matches selected variant

  Semantic Integrityhuman · agent